In 2010, Sealy® enlisted the design expertise of IDEO® (pronounced “eye-dee-oh”), who is an award-winning global design firm that takes a human-centered approach to helping organizations in the public and private sectors innovate and grow. 
The Sealy® project began by defining the market opportunities for all innerspring beds. In-depth interviews with consumers and sleep experts provided inspiration and direction for a revolutionary bed design and, more importantly, shaped our thinking about the mattress purchase and ownership experience. Consumers wanted a brand that acknowledged the bed as more than a piece of furniture to sleep on, and spoke to the emotional aspects of rest.
Well, those Sealy® visions have come to life, and they are available now! It all begins with the right support and Sealy® has developed a patented “Titanium Steel Innerspring” coil unit that retains 98% of it shape for the life of your mattress. For the first time ever, Sealy® Posturepedic® now incorporates a lumbar support in the center third portion of the mattress called “CoreSupport™”. CoreSupport™ is comprised of tightening the stitching in the middle of the quilt, adding the use of the power-packed memory foam for cushioning your lumbar and Titanium Steel Innerspring coils for support. In addition to supporting your lumbar region Sealy® has developed a strong side support called “SitRight™”. This edge support allows you to sleep all the way to the edge of the bed without rolling off, and keeps the edges from breaking down over the years.
Another feature that has been welcomed is the new handles! Sealy’s® incorporation of “LiftRight™” handles finally make turning a mattress end to end a pleasure. Some of the better models have handles that almost go all the way around the mattress! If you have a mattress that slides off the box spring during the night, Sealy has invented the “StayTight™” non-skid box spring, so once your mattress is in place it will never slide again and your sheets will be held tight to the mattress.
It’s no coincidence that the new 2011 Sealy Posturepedic is the most anticipated product introduction in bedding history! With all of these exciting new features, you are able to sleep better with the confidence that your back is supported and you investment will last for years to come!
Sealy Mattress, the world’s largest mattress company, invited Royal Heritage executives to look at an exciting new Sealy/Royal Heritage line being designed for early 2011! During a private showing in High Point, North Carolina, Sealy executives showcased new product designs that will truly revolutionize the industry!
award-winning global design firm that takes a human-centered approach to helping organizations in the public and private sectors innovate and grow.
As much as we would love to divulge the exciting new Sealy/Royal Heritage mattress design by IDEO – we were sworn to secrecy by Sealy. So, stay tuned, as the world of mattresses will change on March 1st forever!
going down in the basement each year to bring up the many boxes of Christmas decorations for the tree, mantle and furniture? For most of us it is some of our earliest memories. The wonderful sights of the various holiday decorations along with the seasonal smells.
What end table doesn’t have a ceramic Christmas tree? And a coffee table just doesn’t look right without a beautiful arrangement of poinsettas.
A festive Christmas pillow or beautiful holiday throw are a wonderful touch.
What!? Bed bugs have been found inside the Indiana University campus library? And inside the store “Niketown” in NYC? Bloomingdales NYC? How creepy can this get? What’s next, finding them inside the local country club?
You could encase both the mattress and box spring as a proactive measure. As soon as you put the encasement on your bed any bed bugs trapped inside will eventually die, provided you do not unzip shortly after putting them on. Some people encase their new beds as it prevents bugs from getting in and makes it easier to clean.
Having to spend the night in a room not familiar to you can be such a downer sometimes, especially when the sleeping conditions remind you of sleeping in the great outdoors. So why would you want to put your guest through that same experience?
I’m not going to lie. I flipped my mattress a grand total of 0 times this year. How about you? When we asked around we got a wide range of answers as to how many times its necessary to flip a mattress. Some said once a year. Twice. Five times. Someone even said 104 times a year.
Royal Heritage Home Furnishings™ continues our commitment to quality furniture at reasonable prices through a strategic partnership with Sealy™, one of America’s top mattress brands. Sealy™ was created when Daniel Haynes of Sealy, Texas decided to help a neighbor out by stuffing cotton into a mattress. This favor has helped people sleep better for over 100 years. In fact, they say “sleeping on a Sealy™ is like sleeping on a cloud.”
performance of advanced Memory Foam results in a night of blissful, undisturbed sleep. The result is the ultimate Royal Heritage experience!